Western Fashion Is Everywhere Right Now— Here's How to Master the Buzzy Yeehaw-Inspired Trend
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If there's one sartorial sensation that's reached fever pitch this year, it's Western fashion. From Fall 2024 runways to street style to Beyoncé's viral Cowboy Carter promotional looks, it appears that a fresh wave of rodeo-inspired fashion is cropping up essentially everywhere we turn.
Reading sophisticated rather than kitschy, the new "cowboy couture" aesthetic is all about embracing elevated spins on ranch-ready staples: think pieces like By Malene Birger's fringed cape coat, a silk Ralph Lauren Western shirt, or even some mixed-media leather pants a la Chloé's Fall 2024 show. Hats off to you if you decide to go for a head-to-toe western ensemble, but if you prefer a more subtle way into the trend, opt for a signature piece or two as the focal point of your outfit—say, a cowboy hat paired with a slip dress, or a fringed jacket styled with some sleek cigarette pants.
To help you curate your ensembles du jour, below, we compiled 36 pieces for effortlessly nailing the frontier-chic look.
A Cowboy Hat
Few accessories are more quintessential to the Western look than the cowboy hat. Felted wool styles offer a more traditional vibe, while woven options are fun alternatives that also make perfect beach getaway toppers.
Square Eyelets Hat
Ezra Cowboy Hat
Desert Rose Hat
Juneshine Hat
Cohen Cowboy Hat
Britney Hemp Cowboy Hat
A Cowboy Boot
Whether styled with a sophisticated sweater dress or blazer and relaxed-fit trousers à la Princess Diana, cowboy boots are a surprisingly versatile closet staple. For a classic, affordable option, try Steve Madden's all-black version. Or, if you prefer something a bit more unexpected, try Khaite's suede knee-high boots—which swap a traditional thick block heel for a sculptural kitten heel.
Denvee Boots
The Annie
Otto Mini Boot
Cowboy Boots
Dallas Boots
Dollie Western Boot
A Denim Essential
You can never have too much denim in your wardrobe, especially now that Western fashion is having such a moment. A denim button-down is just as wearable as its poplin counterpart, while also offering extra warmth in the cooler months. Meanwhile, a denim vest or cropped jacket make for great year-round layering pieces. Perhaps some of our favorite au courant denim pieces, though? Nili Lotan's floor-skimming maxi skirt and Re/Done's flared midi dress, both of which would would pair perfectly with this season's trending tall boot silhouettes.
Western Denim Dress
Classic Denim Shirt
725 Bootcut Jeans
Astrid Denim Maxi Skirt
Antonella Vest
Gracie Jacket
A Fringe Jacket
Designers like Ralph Lauren and Isabel Marant championed the fringe coat in all forms this season, from classic suede to fur-detailed options and decadent knit ponchos, wraps, and capes. If you're seeking a cozy, standout cold-weather layer for fall and winter, look no further.
Fringed Leather Jacket
Poncho
Corinna Leather Blazer
Icon Coat
Rowen Fringe Jacket
Fringed Cape
A Western Shirt
A Western shirt is distinct from a classic button-down in its stylized yoke, which is often embroidered, curved, and even fringed. While this kind of shirting is typically done in denim, we found plenty of fresh iterations on the classic this season. Take, for example, Tom Ford's colorful silk style or COS's striking leather option—featuring ornate broderie anglais details for cool textural appeal.
Bolo Tie Western Shirt
Jumper Western Shirt
Broderie Anglaise Leather Western Shirt
Western shirt
Teodora Western Shirt
Silk Western Shirt
A West-Inspired Belt
For a more subtle Western reference, a shiny new belt is the way to go. A large buckle style is forever timeless, but we also like the idea of pairing a more delicate version— like Lovestrength's sinuous, lasso-inspired belt—to add a slightly daintier touch to a billowing dress.
Black Papillon Belt
Minimal Western belt
Blanket-Stitch Belt
Nubuk Western Belt
Lasso Wrap Belt
Studded Western Belt
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