Popeyes Is Giving Away Free Boneless Wings to Convince People That Boneless Wings Are Real
They want to make you a boneless wing believer.
Popeyes Louisiana Kitchen, Inc.
Popeyes is making everyone's Tuesday a little bit brighter with its announcement that it's adding Boneless Wings to its permanent menu. And they'll come in six signature flavors so everyone can find what they're after for their next meal.
Popeyes is officially adding Classic, Honey Lemon Pepper, Signature Hot, Honey BBQ, Sweet 'N Spicy, and Roasted Garlic Parmesan Boneless Wings to its offerings, each made from "all-white meat chicken breast, hand-battered, breaded, and fried to crispy perfection," Popeyes stated in a press release shared with Food & Wine.
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"Our new Boneless Wings are a game changer. Our culinary team brought the best flavors from our existing Wing platform to this new Boneless offering to give our guests the best of both worlds," Jeff Klein, the president of Popeyes North America, stated.
As Popeyes added, they've been listening to social media conversations about wings in general and noticed there's a rather large group of people who don't exactly get or believe that boneless wings are a thing. And it's now aiming to make comedian Jimmy O. Yang, from "Love Hard," "Silicon Valley," and "Crazy Rich Asians," its biggest convert. And really, that's no easy task, considering Yang once wrote an op--ed calling boneless wings a "lie."
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But, it looks like, after one taste of Popeyes' new offerings, he's changing his tune — and starring in their new ad campaign to prove it.
"Okay, you got me. I wasn't acting at all. I never thought I'd say this, but I'm officially a boneless believer," Yang shared in a statement. "Popeyes has made a boneless wing so good that I'm eating my words. I used to be a hater — honestly, I've always been a hater — but after trying these, holy sh*t, they're incredible. If these wings can convert me, they can convert anyone."
Popeyes also appears to be incredibly confident in its new product. So confident that Klein added, "we're giving away free 6-piece Boneless Wings with any $10 purchase as both a thank you to loyal believers and a challenge for those ready to be converted." (You can snag the deal now through July 14 on the website or via the Popeyes app.) So go ahead and try them, then share all your thoughts on social media, because Popeyes is listening.
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