Lay’s Has Brought Back Its BLT Flavor And It’s Like A Sandwich In A Chip
Lay’s always keeps us on our toes with new chip flavors. Some highlights, just from the past year, include Grilled Cheese & Tomato Soup and Cheddar Jalape?o. Now we can celebrate the comeback of a Lay’s chip that we haven’t seen in 3 years.
Lay’s first released its BLT-flavored chips in April 2012. The limited-edition flavor returned in 2017 for a while, and then disappeared again until now. Each chip combines the tastes of crispy bacon, lettuce, and a sliver of tomato. It’s basically a whole meal in a chip.
“Pairing a delicious sandwich with our tasty Lay’s potato chips is an American tradition that helped inspire us to create this new flavor — a simple indulgence that makes more sense together than apart — just like the BLT,” Ram Krishnan, vice president of marketing, Frito-Lay North America, said in a press release at the time.
Although the BLT-flavored chips were previously available on store shelves nationwide, they’re more limited this time around. They’re available at Target, primarily in the southwest region, a Lay’s rep confirmed to Best Products.
Keep an eye out at your local Target for a bag of Lay’s BLT chips. The packaging has changed slightly since its last time on shelves, so just look for the bacon.
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