Watch All the Best Super Bowl 2019 Commercials
Gather round and let us prepare for the Big Game. You got your guac, your chicken bites, several brands of chips, and of course the cheapest and most domestic beer you can find. Ah, America. But between plays, someone has to attempt to entertain you while also inspiring brand loyalty. Cue: the Super Bowl commercial. It's the grandest form of "advertising art," and yet, most run and disappear with little to no fanfare. Who will be this year's Danica Patrick? Who will voiceover a tractor plowing a field? Time will tell. In the meantime, here's everything we've been treated to thus far.
Dogs and horses, man. If it ain't broke, don't fix it. You add in a little bit of "Blowin' in the Wind," and it feels so perfectly American that you want to reach over and grab a cold, domestic Budweiser to quench your thirst. And that little tagline at the end about how Budweiser brews with wind power is surely going to spark a debate, because what doesn't these days?
Bumble's Super Bowl teaser starring Serena Williams is an attention grabber because Serena is an icon. Titled #InHerCourt, the double entendre will slap you in the face: get it? Serena plays on a court. Women are the ones who start the conversation. Ball is in... yeah, you get it.
The mystery has subsided! Stella Artois has given us a Big Lebowski and Sex and the City crossover we didn't know we needed. The spot features both The Dude and Carrie Bradshaw, and we couldn't help but wonder if you abide.
Olay has never had a Super Bowl commercial, but their first entry into the game (pun intended) looks to be a solid one. Pulling Sarah Michelle Gellar in to hone in on her horror-movie roots, #KillerSkin is a pretty solid commercial treat.
The full version is here! Doritos is known for putting out a very entertaining 30-second spot. This year? It looks like the Backstreet Boys and Chance the Rapper will be helping the chip giant out. I want it that way-and by that way, I mean Cool Ranch.
Pepsi is going all out this year. They started with a teaser featuring Lil Jon, but as of recent, Steve Carrell and Cardi B have been added to the list. The whole thing will culminate on Super Bowl Sunday, but God help us all if any more big personalities are added, okurr?
Kia is coming for your favorite brand and celebrity partnerships to launch a sponsorship program and low-key shame other brands' commercials. Kia, you messy but well-intentioned advertising machine. Just out of curiosity, how much did the commercial that shames other commercials cost to make?
Luke Wilson and his giant Luke Wilson smile are heading up Colgate's commercial this year. It also gets you uncomfortably close to Luke Wilson. No, physically close. So close that you can't help but be reminded how long ago Old School was.
Christina Applegate was enlisted by M&M's for their Super Bowl commercial, and as of right now, all we know is that she gets into a tussle with whomever is inside her car locking her doors. Be careful, M&M's: cars can get extremely hot with the windows up. Sure you don't melt in hands, but what about leather car seats?
Everyone is starting to get a little weary of their smart speakers. Who knows who is listening?! But in this short Pringles clip, you can't help but feel bad for Alexa or Google or whoever the hell is in that machine when she says, "I can't taste Pringles. I can only order them." Damn.
bubly got Michael Bublé... Oh, I get it.
Verizon is coming directly for your heart strings with its ad, "The Team That Wouldn't Be Here." From what it looks like, it highlights some 911 calls that saved the lives of football players along the way. A woman even says, "I'm going to have to bury my child." It's a clear emotional play and a real slap in the face for that big chunk of Nevada who doesn't get Verizon service.
Alex Rodriguez and Mr. Peanut are teaming up for something Super Bowl related, but outside of a game of Mouth Catch, it's unclear what lies ahead.
UPDATE: Charlie Sheen is also included in the big spot that features Mr. Peanut sliding in during crunch time.
Skittles Commercial: The Broadway Musical is touting an actual live performance as a Skittles commercial. There may be tickets. There may not. It's got that signature Skittles weirdness, so who knows, really. But Michael C. Hall is your star, and he's anxious and preparing for the big game performance.
Another strange bird of Super Bowl commercials, Avocados from Mexico is putting Kristin Chenoweth on the forefront with dogs. And dogs are great. The teasers have been all over the place, so the final product is anyone's guess.
It doesn't matter what this is. The Burger King King is creepy. That's it.
The Super Bowl isn't just a beer man's game anymore. The somewhat new spiked seltzer brand enlists their best mermaids for a pitch: but not just any pitch. The girls are pitching to the sharks. Actual talking sharks. And spoiler: they love spiked seltzer.
Zoe Kravitz is giving us some serious ASMR vibes in this year’s spot for Michelob Ultra, so if that’s the kind of YouTube video you’re into, you’re welcome. This is a treat.
Amazon went all out for its celeb-packed Super Bowl spot about failed Alexa experiments, but who cares about Ilana Glazer or Harrison Ford when you can have Harrison Ford's dog ordering mass amounts of dog snacks? Listen, I love Broad City, but it's Harrison Ford's dog.
When you see 2 Chainz and Adam Scott in a commercial, you think: Yeah, that doesn't work. But somehow, it does. The expense management company went all in and got itself a Super Bowl spot, and the result is the logistical details of a rap video. Yeah, there's no way to sell the concept... just watch for yourself.
If you want to catch Walmart's ad live, stay tuned right before kickoff, but here we have it in full glory: all the best movie cars out there. DeLoreans and race cars and that dog van from Dumb & Dumber. All of them are racing to Walmart for curbside pickup, presumably for Scooby Snacks.
Jason Bateman teams up with Hyundai as the elevator attendant who operates an elevator that only goes to terrible places... including the car shopping experience. But no, no: not if you're buying a Hyundai, because Hyundai? They make car shopping better.
Tony Romo taps in for Sketchers and their slip-on shoes. It's fairly straight forward, so here's to hoping that football royalty carries the message forward.
Prime must be really banking on Hanna for it to be getting a Super Bowl spot. The new series' first episode will be available to Prime viewers for 24 hours after the game.
Toyota takes on the female-empowerment from, highlighting Antoinette “Toni” Harris, the first female in a non-specialty position to be offered college football scholarships. Cue a double-sided backlash: One from those who thinks its brand exploitation, one who thinks girls shouldn't play football.
(The thesis? Toni is a badass and your opinion doesn't count.)
In quite the fun commercial, Michelob Ultra makes a perfect point with its super-athletic robot droid: doing all that working out is only worth it if you can enjoy it. And what better way to enjoy a workout than with a beer?
Yellow Tail is your every man's wine, so it makes sense that they're keeping it simple by highlighting what makes you happy. It may not be the standard beer commercial, but football isn't just a beer-drinker's sport anymore. If you're looking to crack open a bottle of wine, this one is for you.
Is it fancy? No. Is it necessary? Absolutely. Georgia will have its own ad running during the game featuring Stacey Abrams and Natalie Crawford crossing the aisle to advocate for fair elections and voting accessibility. When the message is good, sometimes you don't need a big production.
TurboTax is back in the Super Bowl game with the creepiest damn commercial featuring RoboChild. Some things, like your taxes, should be easy. Other things, like children, should not. This is just... weird.
Mercedes-Benz is back on the Super Bowl business with a special appearance from Ludacris. Free Willy and the Looney Toons make an appearance. Essentially, if you're a brand with money, just cover your bases and get everyone.
Yes, Weather Tech. More dogs in commercials. This is apparently the CEO's dog, and you know what? We're here for it. MORE DOGS.
Another solid move? Kids. Kids are almost always good, at least until they're teenagers. With that being said, all kids should be able to play video games, which makes Microsoft's focus on making sure differently abled children can play too all the more special. It's just a really nice commercial. More kids. More dogs.
Sprint is out to let you know that you can have the best of both worlds. How? By bringing in football/baseball legend Bo Jackson. Or maybe a mermaid... playing a keytar? No matter, the 30-second spot is a nice low-key entry into this year's Super Bowl commercial canon.
Pampers' full ad will be revealed during the big game, but we do get a sneak peak into John Legend's diaper-duty world. Word on the street is that he's going to have some help sweep in, but you'll just have to tune in on social media Sunday for that intel.
It's always great when a random, lesser-known brand steps up to the plate with an interesting concept. In this one, nosy neighbors get the Get Out treatment, and it's wonderfully hilarious.
I mean, Avengers speaks for itself. We'll leave the experts to do their own deep dive into what every single detail means. We're feeling excited, Mr. Stark.
Everyone loves a crossover. If the first of Bud Light's series of ads didn't catch your attention with its middle Earth feel, then surely the Game of Thrones theme song did.
In a land of gimmicks and celebrities, Google tapped into exactly what need to be said right now. In its poignant commercial, a voiceover says that the most translated phrases are "How are you?" "Thank you," and "I love you." Hell yeah, Google.
If anyone should be hosting the new Twilight Zone, it has to be Jordan Peele. And the promotional commercial set to look like an interruption of the Super Bowl is a great reminder of what's to come.
As a sponsor, T-Mobile appeared with multiple lackluster ads that all depended on you being willing to read through a lot of text messages. Cute enough. Bonus points for announcing a promotion with Taco Bell.
Yes, Google is already listed in this roundup. Yes, other sponsors had multiple ads that weren't included. But damn if Google didn't show up with their ad buys this year. It's hard to encapsulate emotion on a day when so many brands are going for being celebrity appearances, but Google kept it heartfelt, and it shows.
You love animals? Of course you do. Maybe this will convince you to recycle, you crazy kids.
Gather round and let us prepare for the Big Game. You got your guac, your chicken bites, several brands of chips, and of course the cheapest and most domestic beer you can find. Ah, America. But between plays, someone has to attempt to entertain you while also inspiring brand loyalty. Cue: the Super Bowl commercial. It's the grandest form of "advertising art," and yet, most run and disappear with little to no fanfare. Who will be this year's Danica Patrick? Who will voiceover a tractor plowing a field? Time will tell. In the meantime, here's everything we've been treated to thus far.
Take a break from arguing whether the Rams deserve a Super Bowl game and argue about Budweiser.
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