Skims Pops Up in Paris with Exclusive Team USA Merch — Here’s Where to Shop the Olympian and Paralympian Gear Online

Danielle Directo-Meston

Mon, July 29, 2024 at 10:35 PM UTC

3 min read

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Kim Kardashian’s Skims continues to outfit American athletes in Paris with the unveiling of the Team USA Welcome Experience at the Olympics today.

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After debuting the Skims for Team USA capsule ($20 to $110) in June, the brand has opened a stylish gifting suite that treated Olympian and Paralympian athletes to the full collection of loungewear, swimwear, underpinnings and sleepwear, including adaptive and men’s offerings. The line features pieces from the brand’s signature Fits Everybody, Cotton Rib, Cotton Jersey, Cotton Poplin and Jersey Sleep collections, such as cozy tanks, shorts, bras, underwear, T-shirt dresses, cropped tees, shorts, one-piece swimwear, bikini separates, swim trunks, terry robes and accessories.

The experiential activation features custom fixtures (such as oversized medals) and mannequins in Skims’ signature tonal shades. In addition to taking home every piece from the Team USA capsule, athletes were also gifted an exclusive padded white nylon duffle bag featuring the Olympic and Paralympic Agitos logo.

SKIMS for Team USA Collection — Olympian Gabby Thomas and Paralympian Jessica Long in Skims’ Team USA campaign shot by Greg Swales.

The exclusive athletes-only pop-up comes after Skims tapped a host of Olympians and Paralympians to star in a retro campaign shot by photographer Greg Swales. The Skims for Team USA shoot featured gymnast Suni Lee, track and field sprinters Gabby Thomas and Fred Kerley, swimmers Jessica Long and Caeleb Dressel and runner-soccer player Nick Mayhugh posing with the American flag and “[exuding] pride, nostalgia, strength and honor,” the brand noted in a release.

“Skims is a dream partner for me and to represent the brand alongside Team USA is such an honor,” explains Olympic medalist Gabby Thomas in a statement. “I wear a lot of loungewear when I’m not competing or training but also love experimenting with fashion, so I never want to compromise on style, and SKIMS is the perfect balance of style and comfort.”

Track and field sprinter Fred Kerley and gymnast Sunisa Lee in Skims' Team USA campaign — Track and field sprinter Fred Kerley and gymnast Sunisa Lee in Skims’ Team USA campaign.

Adds Paralympic swimmer Jessica Long, “I’m so excited to be part of the Skims and Team USA campaign. I’m a huge fan of the brand and their purpose of providing solutions for everybody. The extensive Paralympic offering, especially the Fits Everybody Adaptive category, highlights how Skims delivers on this mission. I’m proud to represent the brand and my community.”

The Paris 2024 collection marks Skims’ third Olympics-ready capsule following collections for the Tokyo 2020 and Beijing 2022 games. It comes fresh off the label’s latest celebrity campaign with Bridgerton star Nicola Coughlan, who modeled the brand’s latest Soft Lounge line of maxi dresses, tank tops and more.