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Oz-Mania Continues Post-‘Wicked’ With ‘The Wizard of Oz’ 85th Anniversary Collabs
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The 1939 Judy Garland-led movie musical is celebrating its 85th anniversary in style. On the heels of Wicked‘s larger-than-life marketing campaign, which included hundreds of brand partners, The Wizard of Oz is following suit with its own host of stylish collaborations and exclusive collectibles.
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Below, we rounded up the standout collections from brands like Nike, Marc Jacobs, Fossil, Squishmallows and Funko. This list will be updated as new limited-edition products drop.
The Wizard of Oz 85th Anniversary Brand Collaborations
1. Nike x The Wizard of Oz
The film’s stunning poppy scene is recreated with a “hydro dipped” printing technique, and “No Place Like Home” is subtly written across the heel.
Nike SB Dunk Low Pro The Wizard of Oz
2. Fossil x The Wizard of Oz
A limited-edition capsule collection with three watches, three shoulder bags and a charm bracelet.
The Wizard of Oz x Fossil Limited-Edition Dorothy Watch
Related: Fossil and Disney Team Up On a Limited-Edition Tennis Watch
3. Marc Jacobs x The Wizard of Oz
The fashion designer brings the beloved characters from the film to his signature apparel and accessories. While most of the bags from the Marc Jacobs x The Wizard of Oz collection have sold out, select clothing is still available to shop (see below for two favorites).
Marc Jacobs x The Wizard Of Oz Denim Jacket
Marc Jacobs x The Wizard of Oz Jean
4. Warner Bros. Shop x The Wizard of Oz
WB Shop is home to the largest assortment of official The Wizard of Oz merch, including the limited-edition 2024 holiday sweater.
WB SHOP EXCLUSIVE
The Wizard of Oz 2024 Holiday Knit Sweater
5. Squishmallows x The Wizard of Oz
Seven collectible plush toys: Dorothy, Glinda, the Wicked Witch of the West, the Tin Man, the Cowardly Lion, the Scarecrow and a Flying Monkey.
Squishmallows Original The Wizard of Oz 10-Inch Flying Monkey Plush
6. Funko Pop! x The Wizard of Oz
Pick your favorite or collect them all.
Funko Pop! Movies The Wizard of Oz 85th Anniversary Scarecrow
7. Little People Collector x The Wizard of Oz
The four figures, each standing at just over 2.5 inches tall, are styled in a decorative window box package featuring the yellow brick road, the Emerald City and the Oak Forest.
Little People Collector The Wizard of Oz Movie Special Edition Set
8. Hallmark x The Wizard of Oz
Hallmark releases annual The Wizard of Oz ornaments, and 2024’s three limited-quantity collectibles commemorate the film’s 85th anniversary.
Hallmark Keepsake Christmas Ornament 2024 The Wizard of Oz The Great and Powerful Oz With Light and Sound
9. Juniper Books x Wizard of Oz
This decorative set collects L. Frank Baum’s The Wonderful Wizard of Oz and the author’s additional stories and wraps them in covers featuring elements of the original artwork by artist W. W. Denslow.
Juniper Books Wizard of Oz Books
10. Lionel Trains x The Wizard of Oz
Compatible with Lionel’s 3-Rail FasTrack System.
Lionel Wizard of Oz 85th Anniversary Illuminated Boxcar
$129.99 $158.84 18% off
$129.99 $149.99 13% off
11. Target x The Wizard of Oz
Clothing, costumes, accessories and collectibles.
Wizard of Oz Men's Heart Cowardly Lion Long Sleeve Graphic T-Shirt
$24.99 $29.99 17% off
12. Life Is Good x The Wizard of Oz
Life Is Good’s cozy staples meet imagery and quotes from the film. The entire site is currently 25 percent off.
Life Is Good Women's Wizard of Oz Follow the Yellow Brick Road Simply True Fleece Crew
$46.87 $62.50 25% off
13. Alex + Ani x The Wizard of Oz
Alex + Ani is known for charm bracelets and bangles, especially for its collaborations with films, television series and franchises.
Alex and Ani Wizard of Oz Heart Bangle Bracelet
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