Coco Jones Sets Her Standards In “Sweep It Up” Visualizer
Coco Jones is done playing games and makes it clear in her latest song. On Friday (Aug. 16) the R&B talent released “Sweep It Up” with an accompanying visualizer where she calls on her homegirls and her fans for a fun declaration of romantic wants and needs.
A Target run, pizza stop, and party bus selfies keep Coco Jones and her friends busy as they laugh and reflect on the upbeat track. Calling on her New York-based co-captains, the nickname she lovingly calls her fans, Coco Jones teaches a dance perfectly in sync with the repetitive hook.
“I am so excited to give the world an uptempo R&B bop… I’ve been waiting on this for a while,” relayed the 26-year-old in a statement.
“Sweep It Up,” released via High Standardz/Def Jam Recordings, was written by Coco Jones, Lazaro Camejo, and Leon Thomas, and produced by London On Da Track, Ray Keys, Jeremy “J Dot” Jones, and Cash Money AP. It follows “Here We Go (Uh Oh),” which was issued by Coco Jones this past May. Both tracks precede an anticipated album from the Grammy-winning talent.
“My definition of success used to just be: Beyoncé. But I can’t focus so much on what this woman that I am a huge fan of did,” explained the BEL-AIR star to ELLE Magazine earlier this year.
“I can take the core principles, the hard work of it all, the authenticity of it all, the re-creating yourself of it all. But it has to be the Coco way. I used to do that with so many people: ‘I want to do what she did,’ and just leave it there. But I’m me, so I can’t be what someone else is. I have to find a new way.”
Check out the “Sweep It Up” visualizer above and watch Coco Jones’ “Here We Go (Uh Oh)” video below.
More from VIBE.com
