BRIT Awards 2025: A.G. Cook to Collect Producer of the Year Prize

The BRIT Awards has announced that A.G. Cook is the recipient of this year’s producer of the year award.

The British musician was an executive producer for Charli XCX’s Brat LP, which hit No. 3 on the Billboard 200, and No. 1 on the U.K.’s Official Albums Chart.

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Cook has had co-writing and co-producer credits on a number of albums, including Beyoncé’s Renaissance in 2020, but he is best known for his working relationship with Charli XCX. Cook has played executive producer on several of Charli’s projects: 2017 mixtapes Number 1 Angel and Pop 2; 2019 LP Charli; and 2020’s How I’m Feeling Now.

Speaking on the news, Cook said, “As someone who’s always felt like a bit of an outsider, I’m very flattered to be recognized by The BRITs. From the early PC Music days to the Charli mixtapes and beyond, I’ve been lucky to work on so much music that I truly believe in. In particular, I’d like to dedicate this moment to Sophie, whose vision and artistry is still a driving force for producers everywhere.”

The honorary producer of the year prize was first awarded in 1977 to The Beatles producer George Martin, and in recent years has been won by Fred Again.. (2020), Inflo (2022), David Guetta (2023) and Chase & Status (2024). Cook was selected for the prize by a panel of expert judges.

Cook has been a key player in the British and international pop scene for the past decade. In 2013, he established the influential PC Music record label, which is credited with spearheading the hyperpop sound. In 2024, he released his third studio album, Britpop, which appeared on Billboard U.K.’s albums of the year list, with Sophie Williams writing that the LP “felt like a safe, uplifting, candy-striped wonderland where one could hide from growing global anxiety.”

The BRIT Awards ceremony will take place Saturday (March 1) at London’s O2 Arena, and will be hosted by comedian Jack Whitehall. Performances on the night will come from Sabrina Carpenter, Sam Fender, Teddy Swims, Shaboozey and more, and the ceremony will be broadcast live on ITV and on streaming service ITV X from 8:15 p.m. GMT.

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